When it comes to optimizing performance in commercial real estate (CRE), most people think about increasing revenue or decreasing expenses. While these are undoubtedly important, focusing solely on such approaches can lead to missed opportunities and overlooked risks. To truly optimize performance and unlock alpha, CRE professionals must address debt and understand the interplay between asset and debt scenarios.
In a recent webinar, Unlocking Alpha: Why (and How) Running Portfolio Scenarios is Crucial in Today’s CRE Landscape, Rob Finlay, Founder and CEO of Lobby CRE, and Mark Kurowski, Vice President at Lobby CRE, discussed the importance of leveraging data and running proactive scenarios to boost performance and drive growth.
Watch the webinar for their full conversation, or read ahead for an overview of the key strategies shared during the presentation.
The Importance of Data in CRE
CRE professionals receive vast amounts of data daily. From occupancy rates to rental incomes, managing this data is crucial. For effective asset management, it’s critical to prioritize the most significant data points, set thresholds around key metrics, and leverage technology in streamlining this process.
61% of firms in the CRE space are using new technology to become more efficient and utilize data proactively.
But with so many data points, how do you know just where to focus? Rob shared that in today’s challenging market, operations have become the key focus. He noted that while acquisitions were once the primary concern, the current priority is on performance and managing existing assets effectively.
Running Proactive Portfolio Scenarios
With the volatility currently seen in the market, running portfolio scenarios is not just beneficial but essential. Rob highlighted the necessity of running simulations based on various factors such as supply issues, insurance increases, and expense inflation. By running asset-level simulations, CRE professionals can forecast changes in asset values, debt levels, and equity returns, allowing them to anticipate potential challenges and opportunities, make informed decisions, and avoid being caught off guard.
A few other reasons it’s important to proactively run portfolio scenarios:
- Comprehensive Understanding of Financial Health: By running various scenarios, you can gain a holistic view of your portfolio’s financial health. This includes understanding how changes in revenue, expenses, and debt obligations impact your net operating income (NOI) and overall asset valuations.
- Risk Mitigation: Scenario analysis helps identify potential risks before they become problematic. Whether it’s rising interest rates, increased vacancy rates, or unexpected capital expenditures, being prepared with contingency plans can safeguard your investments.
- Strategic Decision-Making: With detailed scenario planning, you can make informed strategic decisions. This includes timing for refinancing, identifying the best moments for acquisitions or dispositions, and deciding when to invest in property improvements.
- Maximizing Returns: Understanding the intricate relationship between assets, debt, equity, and valuations enables you to optimize your portfolio for maximum returns. This proactive approach to management ensures that you’re always in the best position to create alpha.
Integrating Debt Management
Rob discussed the critical role of debt management in CRE. He noted that as much attention as is given to real estate assets, similar focus should be on debt management. Debt is a significant component that can greatly impact valuations and returns. He shared insights on using forward curves to predict interest rates and making strategic decisions on refinancing or modifying debt structures. Rob also shared how centralized systems can provide a comprehensive overview of debt positions, maturity dates, weighted average coupons, and debt yields. This level of visibility is crucial for making proactive decisions.
Connecting the Dots: Assets, Debt, Equity, and Valuations
To connect the dots between assets, debt, equity, and valuations, it’s crucial to first master your portfolio’s data:
- Data Centralization and Integration: The first step is to centralize all your data. This includes asset performance metrics, debt obligations, equity positions, and market trends. By integrating this data into a single, comprehensive platform, you can gain a unified view of your portfolio.
- Real-Time Analytics: Utilize real-time analytics to monitor key performance indicators (KPIs) such as occupancy rates, rental income, operating expenses, and debt service coverage ratios (DSCR). This continuous monitoring allows for timely adjustments and proactive management.
- Scenario Modeling: Develop detailed scenario models that simulate various “what if” situations. This could include changes in interest rates, shifts in market demand, or unexpected operational expenses. By analyzing these scenarios, you can understand their potential impact on your portfolio.
- Sensitivity Analysis: Conduct sensitivity analyses to determine how sensitive your portfolio is to different variables. This helps in identifying the most critical factors that affect your portfolio’s performance and enables you to focus on mitigating these risks.
- Optimization Strategies: Use the insights gained from scenario modeling and sensitivity analysis to develop optimization strategies. This could involve restructuring debt, adjusting rental rates, renegotiating leases, or investing in property upgrades to enhance value.
The Role of Simulations in Decision Making
Running simulations isn’t just about looking at historical data but anticipating future scenarios. By regularly running simulations, CRE professionals can hold themselves accountable and make data-driven decisions that maximize asset value and investor returns.
Mark added that the market is constantly changing, influenced by various factors such as Fed announcements, geopolitical events, and economic indicators. Regular simulations help CRE professionals stay ahead of the curve and adapt to these changes.
In today’s CRE landscape, running portfolio scenarios is essential for optimizing performance and unlocking alpha. By connecting the dots between assets, debt, equity, and valuations, and leveraging technology to streamline the process, CRE professionals can navigate the complexities of the CRE market effectively, mitigate risks, and capitalize on opportunities. The outcome? You will be well-equipped to stay ahead of the curve, drive growth, and ensure long-term success.
Watch the On-Demand Webinar
Don’t miss out on the wealth of insights and strategies shared in this session. Access the on-demand webinar to transform your CRE playbook and equip yourself with the tools needed to thrive in the current market. Watch Now!
Additional Resources
Lobby CRE’s Content Round-Up for Q1 2024
As we find ourselves at the threshold of a new quarter, it is the perfect time to take a look back at the topics that were trending in the first quarter of 2024.
In this content round-up, we’ve curated a selection of articles from our own catalog, as well as other industry resources like Forbes and Bisnow. From discussions on data analysis to predictions for the year ahead, these topics dominated the commercial real estate (CRE) landscape. Continue reading to catch up on any articles you may have missed!
1. CRE Property Management Systems: The Power of Consolidation
When it comes to managing CRE property management systems (PMS), many firms may be operating with multiple systems across their portfolios. This blog highlights the challenges of data silos and inefficiencies arising from decentralized PMS usage, emphasizing the hindrances they pose to operational efficiency and strategic decision-making. By consolidating PMS, firms stand to gain improved operational efficiency, unified data and reporting, and faster, more accurate insights.
2. Unlocking CRE’s Data Potential in 2024
Data plays a pivotal role in navigating the CRE market amidst uncertainties such as escalating interest rates and dwindling transaction volumes. This article covers key topics such as navigating data sources for actionable insights, breaking down internal data silos to improve efficiencies, and harnessing AI, BI, and HI to advance data utilization. Highlighting the importance of understanding various data sources and centralizing data management, you learn how to implement data-driven strategies in optimizing real estate operations. Watch the on-demand webinar here!
3. Accessing & Leveraging CRE Market Benchmark Data
In the tumultuous landscape of 2024, data-driven decision-making is more important than ever before. This article highlights the value of data in CRE operations and explores strategies for unlocking its potential, including leveraging third-party data for key insights and utilizing benchmarking for informed decision-making. Download the checklist here to get started!
4. Analyze The Right Data For Your Real Estate Investment
This Forbes article discusses the importance of analyzing the right data when making real estate investments, looking beyond the traditional focus on location. It suggests considering factors like job figures, population data, demographics, foot traffic numbers, and city tourism and projects to gain insights into the market. The author highlights the significance of understanding trends in job growth, population growth, and industry presence in an area to identify potential investment opportunities. Additionally, utilizing resources like studies on office occupancy rates, apartment occupancy levels, and transit studies can help to make informed decisions. By leveraging available data, investors can assess the potential for a location to yield significant returns on investment beyond just its geographical appeal.
5. 40 CRE Execs Tell Us How 2024 Will Play Out — And What They’re Doing To Prepare
This Bisnow article features insights from 40 commercial real estate executives on strategies they’re employing to navigate the challenges ahead. Despite the difficult circumstances faced by the industry in 2023, there’s an overall sense of readiness and determination among these executives for the year ahead.
Key themes from the executives include:
- Adaptation and Diversification: Many executives emphasize the importance of adapting to changing market conditions and diversifying their portfolios to mitigate risks.
- Opportunities Amid Challenges: While acknowledging the challenges, several executives also highlight the potential opportunities that arise from market fluctuations and disruptions.
- Focus on Community Engagement: Some executives stress the importance of community engagement and collaboration in development projects to ensure positive impacts on local neighborhoods.
- Strategic Investments: Executives are focusing on strategic investments in stable asset classes and geographic diversification to weather uncertainties in the market.
- Operational Excellence and Customer Service: There’s a renewed emphasis on operational excellence and customer service as a means to add value and differentiate in the market.
- Long-Term Vision: Despite short-term challenges, many executives are maintaining a long-term vision and planning ahead for future market conditions.
Overall, while acknowledging the need to “survive till ’25,” these executives are also looking for ways to thrive by adapting their strategies, focusing on operational excellence, and identifying opportunities in the midst of market uncertainties.
Stay Up-to-Date With Lobby CRE
Stay tuned for more content and resources from Lobby CRE in the next quarter ahead! Visit our resource center to view our full catalog of best practices and thought leadership content for the commercial real estate industry.